Getting leads: getting a steady flow of leads, fixed in 30 days
One named buyer, one channel run at real volume for 30 days, and follow-up that does the work most first touches never do.
The problem
Pipelines depend on referrals and the founder, and outbound burns domains faster than it books calls.
What agencies already pay for
- Apollo: prospect data and sequences. (Agency Growth review of public agency-owner posts (r/agency, r/digital_marketing, r/gohighlevel), Oct 2025 to Oct 2026: 305 mentions)
- Clay: enrichment. (Agency Growth review of public agency-owner posts (r/agency, r/digital_marketing, r/gohighlevel), Oct 2025 to Oct 2026: 99 mentions)
- Instantly / Smartlead: cold email sending. (Agency Growth review of public agency-owner posts (r/agency, r/digital_marketing, r/gohighlevel), Oct 2025 to Oct 2026: 66 and 61 mentions)
The gap
The tools find contacts and send. Nothing decides which prospects deserve a message or writes a first touch specific enough to earn a reply.
The 30 days
- Week 1
Name the one buyer you serve best and write the list: 200 real prospects that match.
- Week 2
Start outbound at real volume: 20 contacts a day, one channel, one offer, no A/B fiddling.
- Week 3
Keep the volume and add follow-up: most replies come from touch 2 to 4, not touch 1.
- Week 4
Review the numbers per stage (sent, replies, calls) and double down on the segment that answered.
The numbers to track
- Contacts reached per day: Sent count from your sending tool; the plan's floor is 20 a day.
- Reply rate: Replies divided by contacts reached, per segment.
- Calls booked per week: Booked calls from your calendar, tagged by source.
Go deeper
Have the Outreach Drafting Agent run this inside your agency
Drafts short, specific first touches for your named buyer into your approval queue.
Working alongside it: Market Research Agent.
We are taking a small founding cohort of agencies while these agents are proven on real accounts.